Keys are everyday essentials. They go wherever we go, making a keychain the perfect little reminder of something truly important: taking care of our skin.

The “PREVENTION IS KEY” keychain is a daily reminder to regularly check your skin, spot your dots, and stay aware. Because small actions can make a big difference, early detection saves lives, and prevention is key to a happy, healthy life.

And whenever you need a little guidance on how to best spot your dots, the NFC-equipped keychain takes you directly to the SPOT THE DOT website with a simple tap.

SPOT THE DOT is a nonprofit organization founded in 2015 by melanoma survivor Marije Kruis. Through creative campaigns and collaborations, it raises awareness about skin cancer, encouraging prevention, regular skin checks, and early detection to save lives.

Together, SPOT THE DOT and STUDIO CAMPREGHER turn an everyday essential into a small but powerful reminder:

PREVENTION IS KEY.